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Smashable Brands

If you’re involved in the promotions industry, you may have come across the fascinating design insights that I’ve come across recently from Martin Lindstrom, author of ‘Buy•ology’.   Lindstrom,...

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Product Placement

If your organisation invests in promotional products, then there will soon be more opportunity to use them as product placement will be allowed in UK TV programmes from 28 February 2011. Sponsorship...

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Queen turns down a pint of Guinness!

This morning I heard the Queen popped in to one of Dublin’s most infamous Guinness breweries, but declined to sample an offered pint despite being urged to “Go on!” I guess the ‘black stuff’ isn’t to...

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Golfing Goodies

It’s day one of the Open at Royal St. Georges, all hopes are on Rory McElroy the young champion who won his first golf open in the US just a few short weeks ago. McElroy is bidding to become to...

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BiC’s latest TV ad campaign is a little charmer!

The stationery brand BiC has just recently launched a fresh new TV ad campaign with a strong strapline “quality inspires creativity”. This is the first campaign Bic has introduced since appointing...

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Diamond Jubilee of Her Majesty Queen Elizabeth II

In February of this year, the official emblem of the Queen’s Diamond Jubilee was unveiled by Buckingham palace and the BBC Blue Peter programme. The chance to draw the Queen’s official Jubilee emblem...

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2012 Olympics – Only a year to go!

Last Friday Britain’s Royal Mail announced the unveiling of 10 new stamps to mark the one-year countdown until the London 2012 Olympic and Paralympic Games. The first class stamps, entitled ‘get ready...

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‘appy Apple!

iPhones, iPods, iPads… People are going nuts for them! And recent figures have shown that Apples profits have soared past sales expectations and actually doubled! It seems the slick stylish devices,...

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Photobox teams up with Moonpig!

Moonpig is certainly climbing further up the market ladder, announcing online digital photo service Photobox shall be merging with the popular greetings card company as part of plans to expand Moonpigs...

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7 great ways Promotional Products can help your company!

1.) Promotional items do a fantastic job of raising awareness of your company, great for if you are about to launch a new product or re-branding! 2.) Instead of spending £££’s on Ad campaigns that will...

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